Welcome to Second Opinion, a newsletter created by your friends Deck Doctors and Hustle Fund VC. Our goal is to give honest, tactical feedback on real-life pitch decks submitted by real-life founders.

Watch this week's feedback on 2 different startup pitch decks:

How this works

Here's how this whole operation works: founders submit their decks to be reviewed by filling out this form. The Deck Doctors review the deck, then record a video with tactical suggestions on how to improve it. Our aim: to help founders land more meetings with investors.

There is no money exchanged, no favoritism, and no judgments.

This week's patients

Company: Printivo (website)

Description: End-to-End Print Merchandise for SMEs across Africa

Show Notes:

• Strong traction – but Mark explains why it's too much work to understand it.
• The Docs explore how a system-level visual could connect and simplify the long solution section.
• Alex notes that when building for emerging markets, opening with a picture of the landscape (current solutions, competitors etc.) is needed to orient the viewer.

Company: Finish'd (website)

Overview: One-stop-shop for elderly individuals to access on-demand services

Shownotes:

• The solution isn’t clear until late in the game. Alex offers ideas for tightening the all-important “setup" section.
• Cookie-cutter GTM tactics won’t cut it. The Docs explore distribution approaches they think might only be available to Finish’d.
• The pitch primarily address the demand-side user of a two-sided marketplace. To anticipate investor questions, the supply side needs more coverage.

Who are the Deck Doctors?

The Deck Doctors are a small but mighty team of strategists, storytellers, designers, investors, entrepreneurs, and startup nerds who have cracked the code on pitch decks. They've helped over 100 startups build winning pitch decks by transforming hideous and incoherent decks into works of art. Get in touch with them here.

Who is Hustle Fund?

Hustle Fund is a pre-seed venture capital fund that believes great founders can look like anyone and come from anywhere. We've invested in over 500 startups across a wide variety of industries.