This is Second Opinion, a newsletter created by your friends Deck Doctors and Hustle Fund VC, where we give honest, tactical feedback to founders about their pitch decks.

Talking about competitors can be scary and confusing. But it's important to clearly position your company against the other players in the space.  

In this episode, we take another deep dive into the world of presentation design with a live demo of creating a market slide for Senpai, an innovative dating app for anime enthusiasts. Join us as we peel back the curtain on the design process, from selecting colors to structuring content and witness the transformation of a simple idea into a compelling visual story.

The patient

Senpai (website)

What they do

Senpai is a new dating app created by Makeshift Software that caters to the unique needs of anime fans. Using their shared passion for anime, it allows users to break the ice and make connections more easily.

Show Notes

• The Docs discuss the importance of covering off on text sizing and spacing, highlighting big numbers for readability and showcasing major logos for visual signaling.
• The Docs dive in further to develop information as a design to guide the viewers eyes to story beats
• The benefits of pushing copywriting to align with story goals and information design, as well as using "eyebrow" text for easier wayfinding through your pitch deck.
• Plus, the Docs offer insight into the importance of consistency across the deck.

Reminder of how this works

Here's how this whole operation works: founders submit their decks to be reviewed by filling out this form.

The Deck Doctors review the deck, then record a video with tactical suggestions on how to improve it. Our aim: to help founders land more meetings with investors.

There is no money exchanged, no favoritism, and no judgments.

Please note: Pitch decks are selected for review at random. There is no relationship between the companies whose decks are selected and Hustle Fund or Deck Doctors.

Why am I getting this email?

You're getting this email because you're part of Hustle Fund's founder + startup community. If you like this newsletter, think it stinks, or want to get featured ... give us a shout!

We read and reply to every single response. Even the mean ones. 🤓

Who are the Deck Doctors?

The Deck Doctors are a small but mighty team of strategists, storytellers, designers, investors, entrepreneurs, and startup nerds who have cracked the code on pitch decks.

They've helped over 100 startups build winning pitch decks by transforming hideous and incoherent decks into works of art. Get in touch with them here.

Who is Hustle Fund?

Hustle Fund is a pre-seed venture capital fund that believes great founders can look like anyone and come from anywhere. We've invested in over 500 startups across a wide variety of industries.